Senior technical leadership, without the full-time hire

Michael Palomar Consulting (MPC) works with small to mid-size B2B, media, and e-commerce companies that need senior technical leadership without the full-time cost. Engagements run project-based or on monthly retainer, structured in clear tracks with measurable deliverables — and every relationship is led with kindness, empathy, and hands-on implementation.

Consulting Tracks

Fractional Technical Product Ownership: Full SDLC management, Agile/Scrum team leadership, roadmap definition, and turning complex business requirements into actionable developer work. Includes vendor selection, SOW/RFP/BRD authoring, and codebase acquisition due diligence.

AI Strategy & Delivery Operations: Practical AI, not theoretical. Generative AI solutions, LLM-powered workflow automation (Zapier, Make.com), human-in-the-loop lead-generation systems, and AI adoption advisory for executive leadership — including data governance and regulatory compliance frameworks.

Media & Video Operations Architecture: Cloud-based media supply chains (AWS), digital distribution across 250+ global endpoint types, streaming infrastructure, and enterprise metadata governance using a Metadata-First Approach.

Growth Systems & Paid Media Diagnostics: Before you spend another ad dollar, check the math. Break-even ROAS analysis, conversion-tracking audits, campaign architecture recovery, and channel strategy — B2B pivots, affiliate engines, and AOV engineering.

Quick-Win Packages

Metadata Health Check — an audit of product listings, taxonomy, and digital assets to reduce downstream errors and improve how every platform’s AI learns your signal.

Vendor RFP Management — end-to-end RFP creation, vendor vetting, and selection support.

AI Productivity Workshops — hands-on B2B training, including “Building a Lead-Gen Engine: AI for Hyper-Personalized Outreach at Scale” and “AI-Powered Screening: Unlocking Soft Skills in High-Volume Hiring.”

Frequently Asked Questions

What is a fractional Technical Product Owner? A senior product and delivery leader who embeds with your team part-time — 18+ years of enterprise experience at a fraction of a full-time executive cost.

Who does MPC work with? Small to mid-size B2B, media, and e-commerce companies, plus mission-driven organizations navigating AI adoption and data governance.

How are engagements structured? Project-based fees or monthly retainers, organized in clear tracks with explicit priorities and measurable deliverables.

Where is MPC located? Based in Fairfield County, Connecticut, serving the NYC metro area hybrid or onsite — and clients everywhere remotely.